Quick overview
The national association needed a scalable member system. The existing Wix Classic setup limited member workflows, content scalability, and long-term maintainability, requiring a careful migration and rebuild.
Where the system was failing
- Architecture wasn’t built for a growing member base or structured workflows.
- Content and member access lacked flexibility and scalability.
- Practitioner listings and class management required manual effort.
- Limited responsiveness and performance across devices.
What we changed
- Migrated Wix Classic to Wix Studio and rebuilt system structure.
- Refactored CMS collections into structured relational data.
- Built a custom member portal with controlled access.
- Implemented systems for practitioner listings and class offerings.
- Added Velo logic for visibility, access control, and dynamic data handling.
How we executed
We planned and executed a migration that preserved content and SEO while modernizing the CMS and workflows. Stakeholders were aligned on real operating needs, then Velo logic and responsive UI were implemented for stability and long-term maintainability.
Results
- Moved from static site to a structured member system.
- Role-based access and controlled workflows for members.
- Listings and class management handled inside the platform.
- Improved responsiveness and consistent performance across devices.
Technology stack
Wix Studio
Velo (custom workflows)
Relational CMS collections
Responsive grid-based architecture